







Nyack Books

"Deacons Circle" Book Cover Re-Design
{Click image above for larger view
of re-designed front cover.}
[back cover]
[spine]

"With These Hands" Book Cover Re-Design
{Click image above for larger view
of re-designed front cover.}
[back cover]
[spine]

Nyack Press Kit Design
{Click image above to view
PDF file of press kit.}
If you do not have a PDF viewer
please download one now by clicking
the image below.

the challenge
Nyack Books is a division of Journee Beyond Publications, a privately
owned corporation located in Ypsilanti, Michigan. The company came into existence
during the first quarter of 2008. Since then, a trilogy has been released by
the company. Recently, we have taken on the challenge aiding the auther, Author
Derek Vitatoe, in re-branding himself as a mainstream Great Lakes urban
mystery writer. Thus, we were tasked to re-package the first two
titles of the trilogy, "Deacon's Circle" and "With These Hands" with brand new
book covers. These book covers were to have mass appeal, while truly epitomizing
the storylines of Mr. Vitatoe's amazing literary works.
the solution
The left, you may see both before and after images of "Deacon's Circle" and "With These Hands,"
where it becomes apparent that Nyack Books recognizes the value of appealing to
a much larger demographic. The imagery utilized in the new covers is clean
and crisp. The detailing of each cover is key to capturing the essence of each story.
After re-designing the aforementioned book covers, Moksha Media was tasked to
design a press kit for Auther Derek Vitatoe as well. It is only fitting that Nyack Books
begins promoting the author to a much larger target base. One of the means that
the company knows will be most effective is through the utilization of a detailed
and visually appealing marketing tool. You may view the press kit that we created for him
by clicking on the linke that is provided to the left.
Keywords:
book cover design, branding, press kit design, presentations
