Green Sky Life
the challenge
Green Sky Life is the vision of a lovely, young female New Yorker. It is her goal to service clientele on the East Coast in need of direction on cultivating and capitalizing on business opportunities. Green Sky Life appealed to us for our logo design service.
This client of ours had a pretty strong notion of the idea that she wanted to convey with her logo design. However, she did not know where to start when it came to summing up this idea which was comprised of three parts: 1.) abundance, wealth & cash flow, 2.) limitless opportunities that stretch as far as the heavens, and 3.) the omnipotence of opportunity throughout the circle of life.
the solution
moksha media derived a strategy that offered this client 3 versions of a preliminary logo design to review. This process allowed both moksha media and Green Sky Life to have a meeting of the minds, where the design complemented the vision. Obviously, the logo design's primary color is green to represent cash flow and financial abundance. However, the text of the logo is coupled with a repetative circle representing the circle of life. The word sky is white representing clear, limitless skies. Again, it is stroked in green to depict wealth. In order to make the logo versatile, the client was forwarded the logo graphics as text and image, image only, and text only formats.
Keywords:
logo design, branding consultation, indentity consultation
Green Sky Life is the vision of a lovely, young female New Yorker. It is her goal to service clientele on the East Coast in need of direction on cultivating and capitalizing on business opportunities. Green Sky Life appealed to us for our logo design service.
This client of ours had a pretty strong notion of the idea that she wanted to convey with her logo design. However, she did not know where to start when it came to summing up this idea which was comprised of three parts: 1.) abundance, wealth & cash flow, 2.) limitless opportunities that stretch as far as the heavens, and 3.) the omnipotence of opportunity throughout the circle of life.
the solution
moksha media derived a strategy that offered this client 3 versions of a preliminary logo design to review. This process allowed both moksha media and Green Sky Life to have a meeting of the minds, where the design complemented the vision. Obviously, the logo design's primary color is green to represent cash flow and financial abundance. However, the text of the logo is coupled with a repetative circle representing the circle of life. The word sky is white representing clear, limitless skies. Again, it is stroked in green to depict wealth. In order to make the logo versatile, the client was forwarded the logo graphics as text and image, image only, and text only formats.
Keywords:
